Where Are You?
Running On Empty
Nothing seems to be working. You feel stuck in the mud. It’s time to right the ship and you are ready to make the changes needed to make that happen….
Ready to Soar!
You have a good thing going, but have plateaued. It’s time to inject some serious octane into your growth strategy Let’s take what works well and optimize it to scale….
I bring over 17 years of experience helping smaller companies level the playing field against competitors with much larger marketing budgets.
My process provides an advantage in reach, targeting and self-qualifying prospects to companies with a smaller but better focused marketing strategy.
By aligning digital marketing more closely to sales and customer success with creative design thinking, better technology integration, and cross-functional process improvements, I help you connect your customers with a great end-to-end experience.
My clients have consistently benefited from 25%+ Quarter-Over-Quarter improvements in customer acquisition, retention, and revenue.
From a Deep-Dive Discovery Call to the Final Implementation and Launch, I work as an extension of your marketing team.
What You Get …
No matter the situation presented, always create and drive alternative ways to proceed.
Strengths serve as a means to stimulate personal and group excellence.
This is always my focus.
If you are not improving, you are losing.
I am a continuous learner and teach methods for continuous improvement.
Dedication, stamina and hard work could me my middle names.
I focus on the uniqueness of the indivudal.
Every person brings something to the table that adds value to the effort.
Working With Me
Who do I work with?
Small to medium sized businesses who are growing quickly (or have explosive potential for growth). Or larger companies that have remained agile and not overly corporate. Need to have a flexible mindset and be open and excited for change.
What are my fees?
My typical compensation is a monthly retainer plus a negotiated performance package which vests over time.
What do you get?
Simply – a piece of me. This is NOT a consulting relationship. What I’m best at (and most interested in), are fully committed business partnerships. I’ll be deeply invested in your business and act as key catalyst to achieving your long-term goals.
How much time do you get?
I never maintain more than five relationships of this nature.
The goal of this type of relationship is you feel like you have a full-time CMO but you get that for a fraction of the risk you’d need to take on if you hired someone full-time.
What is my role?
Typically very flexible. Depending on what infrastructure your business needs and already has in place (that is truly serving the long-term goals of the business).
My main focus is usually strategy and management of execution around marketing initiatives. But, I’ve helped companies successfully execute projects in related areas from website development to international expansion.
How do we get started?
Our relationship begins with a no obligation one-on-one discovery call (see Request Assessment on this page). If, after that call we both feel we’d like to investigate the relationship further, then I’ll do a round of research (on my dime).
What I have to offer is very specific and is not for everybody or every situation. But, when the fit is right and incentives are properly aligned the results can be electric.
What My Clients Say ...
Mike was instrumental in helping our company begin to develop a brand and digital marketing strategy.
Not only does he bring significant experience but he can execute on several facets which are important skills and competencies that is often challenging to acquire as a start up. I highly recommend giving Mike a call for any immediate needs in driving strategic and scalable growth.
Michael was a smart, creative, reliable, and effective partner for our company for several years. I would hire him again in a minute.
He helped us with our digital communications, design, and delivery. He also helped us with strategy and sourcing other suppliers. Honest, hard-working, and with a great sense of humor, I give Mike my highest recommendation.